Chances are that if you’re an investor – whether in mutual funds, retirement accounts, or individual stocks – you’ve considered sustainable investing. The practice of investing your money in companies that adhere to certain principles or policies that align with your personal beliefs – think of issues like climate change or diversity – is one that is increasing in popularity among Americans, despite the ongoing volatility of the past several years.
According to the 2021 Allianz Life Sustainable Investing Study, nearly two-thirds (64%) of Americans currently hold a positive overall opinion on this type of investing. What’s more, many also are interested in taking action. More than half of the survey respondents (52%) who are not currently participating expressed interest in allocating funds to sustainable investments.
Interestingly, those who are already participating in sustainable investing are putting nearly half (46%) of their total investment portfolio toward companies adhering to sustainability principles.