Women business owners mean business

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Grow your business in 2024 with this significant market

Women business owners are an important source for new clients and increased revenue. To see why, dig into our Allianz 2023 Women-Owned Business Survey. It's a trove of information about women business owners, their attitudes, and their potential life insurance needs.


say a financial professional should have experience and knowledge in issues related to women-owned businesses – we can help you be one of them.

Who are the women business owners in our survey?

  • Women who own at least 51% of their business
  • Small-to-medium sized businesses
  • At least five employees
  • At least $500,000 in revenue for the last fiscal year

Life insurance can help with their frequent concerns:

  • Recession or significant market downturn (82% of those surveyed)
  • Rising interest rates (80%)
  • Increasing costs of employee benefits (71%)
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Learn more in this short video

1 The Allianz 2023 Women-Owned Business Study was conducted by Allianz as an online survey in April 2023 with 211 respondents, small- to medium-size business owners with at least five employees and at least $500,000 revenue in the last fiscal year.

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